The grid idea for Spotmetering.com consists of a dynamic circular grid system. Each page of the site is presented on a rectangular slider which rotates within a circle coming in and out of the site when called by the users. There is a demo below which demonstrate this concept in case whoever is reading this is confused. The idea around the rotating structure is to increase a viewing experience which i simplistic and effortless, to discard all unnecessary content and only present content that is important for the users overall experience allowing more concentration to push the selling of the book. As you can see from the video, the style of the grid portrays a contemporary and minimal aesthetics which raises the visual appeal. In regards to user experience, the journey is simply effortless, the user never leaves the homepage and all content is accessible horizontally avoiding any content being below the fold.
This grid can be easily translated within a responsive layout (see image below). The desktop and mobile sites are very similar, making the overall site consistent with maximum visibility by users.
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