EP // BRIEF1 // CREATIVE NETWORKS // MIKE MIGNOLA

In order to portray Mike Mignola as an established illustrator and speaker, research is needed to fully understand Mike as a person, his work, and his past. Mike Mignola is an American comic artist, mostly famous for his drawings and sketches within D.C and Marvel comics. Drawings and creations of famous superheroes such as Hellboy, Batman, the Incredible Hulk, and Daredevil. Initially, we can clearly identify the audience as illustrators and fans of DC and Marvel Comics.

Below you can see a few examples of Mike's Hellboy drawings. The majority communicate distinctive elements of Hellboy character such as the dark colour scheme of reds and Black's with the gothic typeface. As a group we discussed representing Hellboy as the main visual elements as Mike is mostly famous for his creation of Hellboy, therefore these well-known characteristics and features of Hellboy would need to be strongly communicated within the branding to ensure instant recognition by the users, and to be used as an incentive and a deal breaker for the user to attend the event.